The Davidīs market knowledge of the Naplesī area and attention to detail are just some of the gifts they give their clients. Sharon and Art feel that their sellers should know precisely where their home is situated in the market; they don't want to go back to a customer after a month and have to suggest a price reduction. One must have a pro-active approach when communicating the important details in order to make a wise decision. "We'll even discuss what we're thinking in front of our clients, because we're 'partners' with them. Everyone needs to feel comfortable with the decision," says Art. As Sharon states, "The number one rule is constant communication. Throughout the entire process it's smarter to do a thorough job, supplying the buyers/sellers with regular printed reports including all the advertising that was done and phone calls that were made along with complete follow-up checklists. A REALTORŪ needs to keep everyone informed who's involved in the transaction. We also try to keep both parties aware of a situation. They know what to expect right from the beginning. We constantly converse with both buyers and sellers. We are big picture people. We try to have our buyers see the sellerīs side and the sellers see the buyerīs side." According to Art, "We replace stress with success."